United Airlines
Lessons from United breaks guitars
Posted by Sacha Deshmukh at Wed, 29/07/2009 - 8:39am in Social media
As the dust settles, what are the lessons from the worldwide attention that’s been directed at the ability of United Airlines to transport musical instruments (or more specifically, the musical criticism directed at their service by Dave Carroll - viewed by over 4 million people, and credited with a significant hit on United’s share price)?
Dave Carroll’s broken guitar: lessons for customer service in a social media world
Posted by Mark Pack at Wed, 15/07/2009 - 4:48pm in Social media
The story of Dave Carroll and how his guitar was broken by United Airlines has spawned a hit YouTube song, but it also holds a lesson for how best to carry out customer service in the world of social media.
